By the numbers
based on ESRI Business Analyst
Within a 30-minute drive-time zone of Greater Hidden Hills
There were 1,693,048 people in 2012. Population projected to grow 5% by 2017.
The average household income in 2012 was $66,346. It is expected to grow 17% by 2017.
Consumers within 30-minute drive-time of Hidden Hills spent
$ 2,016,497,842 Entertainment & Recreation in 2012
Compared to national average, consumers within 30-minute drive-time of Hidden Hills are
6% more likely to go to the movies
12% more likely to attend live theatre
17% more likely to go to a bar or a nightclub
7% more likely to buy fine jewelry
12% more likely to spend $1,500 to $1,999 on a personal computer
7% more likely to buy a cell/mobile phone/PDA
15% more likely to have taken three or more foreign trips by plane in the last three years
Above average ownership of stocks, bonds, and 401K retirement savings